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Billaudot, the century-old music publisher, recomposes itself digitally

126
Years of existence
30000
Musical references
60
Employees
Sector
Culture
Users
20
Products
30000
Sales channels
E-commerce, partners, physical
Service Partner
Zento

Background

Founded in 1896, the Billaudot publishing house plays a key role in musical transmission and innovation. Each year, it publishes numerous educational and creative works, in collaboration with composers, for a very wide audience: students, teachers, professional and amateur musicians.

With a view to modernizing its tools, meeting the new expectations of its customers and partners, and streamlining the management of its extensive product catalog, Billaudot has embarked on a global digital transformation. The integration of the Quable PIM , supported by Zento, is at the heart of this reorganization.

The issues

Manual and heterogeneous internal processes

All product management was based on Excel files, e-mail exchanges, and habits that were not standardized across departments. This situation hampered the efficiency, reliability and updating of the information distributed.

An urgent need for data centralization and structuring

With a rich and long-standing editorial collection, product data lacked a single repository. A great deal of information (levels, authors, instruments, formats, collections) needed to be standardized, hierarchized and enriched prior to distribution.

Complex exchanges with partners (eCommerce and printers)

The lack of automated workflows made it difficult to update information on digital channels and interact with printers, slowing down processes and increasing the risk of errors.

Quable PIM solutions

A clear product database, smooth collaborative processes and automated distribution to eCommerce and partners thanks to Quable PIM .

A unified, enhanced product database

Thanks to Zento's advanced modeling, Billaudot now has a clear, organized product repository. Metadata specific to music publishing (composer, instrument, level, format, etc.) is structured, facilitating searches and distribution.

Smoother collaborative processes

Teams contribute to product data in a shared, intuitive environment adapted to their needs. The adoption of the PIM was accompanied by a change management effort and an educational campaign on the benefits of digital technology.

Optimized eCommerce and partner integration

Information from the PIM is now synchronized with online sales channels and partners, such as printers, to guarantee automated, reliable and rapid distribution of new products and updates.

Quable has enabled Billaudot to :

Structure and centralize your entire music catalog
Structure and centralize your entire music catalog
Automate information flows to eCommerce and partners
Automate information flows to eCommerce and partners
Improve responsiveness, reliability and consistency in product management
Improve responsiveness, reliability and consistency in product management

"With Quable, we have taken a decisive step in the modernization of our company. This project gives us the means to perpetuate our mission: to make music accessible to all."

Jean-Michel ISSARTEL
|
General Manager at Billaudot
"With Quable, we have taken a decisive step in the modernization of our company. This project gives us the means to perpetuate our mission: to make music accessible to all."
Jean-Michel ISSARTEL
General Manager at Billaudot
DIM Brands

PIM as the foundation for omnichannel and international acceleration