CEP (Customer Engagement Portal)
A CEP (Customer Engagement Portal) is a platform dedicated to interaction between a company and its customers.
A CEP (Customer Engagement Portal) is a platform dedicated to interaction between a company and its customers. Unlike a traditional website, a CEP offers specific functionalities to reinforce engagement: personalized spaces, communication tools (chat, forums), access to resources (FAQ, tutorials), and request management (tickets, follow-up).
CEP are often used in B2B sectors or for customer services, where long-term relationships are crucial. They centralize exchanges, improve customer satisfaction and reduce support costs through automation and self-service access.
